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  • 5 Characteristics to Look for in a Business Partner
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5 Characteristics to Look for in a Business Partner

Amy J. Foley May 28, 2022

Table of Contents

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  • 1. Trustworthiness
  • 2. Compatibility
  • 3. Complementary competencies
  • 4. Massive community
  • 5. Creativity and issue-resolving expertise

There’s energy in quantities. For small business proprietors and startup founders, having a spouse to lean on is a thing that is particularly critical. With the correct man or woman in the fold, you can right away increase your business venture’s opportunity and pave the way for new chances. But the flip side of that equation is legitimate as perfectly. The completely wrong small business husband or wife can wreak havoc on your organization and threaten to deteriorate it from the within out. 

Bringing on a organization husband or wife just isn’t some thing you just take flippantly. It’s not like going to the YMCA to perform a recreation of pickup basketball and partnering up with the very first particular person who seems like they have some sport. There is certainly a great deal of investigation, organizing and thanks diligence that must be carried out.

As you research for the ideal option for your company, I would propose seeking for the next 5 facets:

1. Trustworthiness


A company companion is practically nothing with out have faith in. If you are unable to belief your lover, every thing else is just noise. The problem lies in making an attempt to establish someone’s amount of trustworthiness when you you should not have a pre-current marriage.

Evaluating trustworthiness usually will come down to dialogue and keep track of file. You need to have to have many conversations with any opportunity partner — sitting down and discussing lifestyle, beliefs, eyesight, history, situational variables, etc. You need to also have discussions with people who know them individually and skillfully. Observe the way persons communicate about your possible associate. Do they appear to truly feel positively, negatively or indifferently? 

Their keep track of file also speaks volumes. Evaluate their resume and the businesses they’ve labored for in the previous. Were being these corporations and/or departments far better off when they remaining? Were being there any questionable conclusions that act as crimson warning flags? You should not be frightened to dig.

Connected: 10 Properties of Unstoppable Partnerships

2. Compatibility

You are going to commit a great deal of time with your enterprise companion. You you should not have to be ideal buddies, but you do have to be suitable. There will have to be a healthier dynamic that lets you the two to work together for the betterment of the business. Assessing prospective compatibility usually will come down to a gut emotion. 

3. Complementary competencies

Even though compatibility is essential, you never want to bring on a business companion who has an identical talent set. This would not move the needle much for your company. Preferably, you locate somebody who has complementary abilities. For instance, if you’re good at innovation and products enhancement, you may possibly want a founder who has more practical experience with profits and promoting.

Preferably, you and your organization husband or wife will both of those oversee different parts of the business. This enables you to every single focus in an area and prevent micromanaging the other a single.  

4. Massive community

Networking is a enormous element of launching and increasing a business. In the early phases, you might be extremely dependent on your network to forge partnerships and get the term out about your new undertaking. And even as you grow, your community will open up the doors for new alternatives. 

Even though you already have your individual community, you want a associate who also has a large community. This gives you/the small business fast access to hundreds or hundreds of other connections. Concerning your community and theirs, you can see an quick enhance in probable. 

Related: The Best 9 Motives Why Business Partnerships Fall short

5. Creativity and issue-resolving expertise

As you know, entrepreneurship is all about resolving troubles. Tiny problems, big issues, emergencies, long-term issues — your business will deal with them all. You need to have a organization partner who is a skilled dilemma-solver. And at the coronary heart of issue-fixing, you may discover creative imagination.

Creativeness won’t be able to be taught. You can put another person in an environment where it provides out their best imaginative characteristics, but it is really not like you can teach someone what it usually takes to be imaginative. When bringing on a partner, select their mind about diverse suggestions, principles and options to see how they deal with issues. This will give you a truly solid sign of how resourceful they are.

Bringing on a small business companion isn’t really some thing to just take lightly. If you want to imagine about it by means of the analogy of relationships, you might be not just inquiring a person out on a date — you’re featuring a relationship proposal. If factors go sideways, severing this company partnership will be stressful, pricey and very consequential. But if points go very well, you will find no cap on your prospective with each other. Do your thanks diligence, and don’t hurry the decision.

Relevant: 6 Matters to Consider Before Partnering Up

Copyright 2022 Entrepreneur.com Inc., All legal rights reserved

This post at first appeared on entrepreneur.com

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